July 1, 2024

Celine Fosse

Culture, Diversity, and Long-Term Relationships

Listen now on

#TalentBuzz Episode Recap: Building Teams and Culture in SaaS with Celine Fosse

Introduction to the Guest and Company

  • Guest: Celine Fosse, CMO and Co-founder of Niimblr
  • Company: Niimblr, a B2B SaaS company helping creative and media agencies with feedback management
  • Host: Samuli Salonen, TalentBee

Journey to Founding Niimblr

  • Celine has extensive experience in advertising and B2B software.
  • Niimblr was founded to bring Celine's vision of company-building to life.
  • The company is currently in a growth phase, raising over a million in funding to expand globally.

Co-Founders and Team Dynamics

  • Niimblr was founded by three co-founders with diverse backgrounds and complementary skills.
  • Diversity among co-founders brings different perspectives, enhancing decision-making.
  • Importance of building trust and alignment among co-founders for a successful partnership.

Importance of Culture Fit

  • Culture is an inevitable and powerful aspect of any company.
  • Hiring for culture fit involves finding individuals who understand and contribute to the company’s vision and goals.
  • Culture fit includes people who can adapt, challenge, and improve the existing culture.

Hiring for Life, Not Just the Job

  • Emphasizes nurturing long-term relationships with employees.
  • Celine’s career experiences highlighted the importance of developing and maintaining professional relationships.
  • Hiring with a long-term perspective can lead to future collaborations and mutual growth.

Transparency in Recruitment

  • Being transparent about company challenges and expectations helps set realistic expectations for candidates.
  • Transparency builds trust and ensures candidates understand the company's mission and vision.

Behavior vs. Experience in Hiring

  • While experience is important, behavior and mindset are critical for long-term success.
  • Celine looks for candidates with curiosity, accountability, and a willingness to learn.
  • Leaders must nurture and support employees to bring out the best behaviors.

Key Learnings from the Episode

  1. Diverse Co-Founder Teams Enhance Decision-Making: Different perspectives among co-founders lead to better decisions and a stronger company foundation.
  2. Culture Fit is Crucial: Hiring individuals who align with the company’s vision and values is essential for growth and success.
  3. Long-Term Relationships Matter: Investing in long-term professional relationships can yield future benefits and opportunities.
  4. Transparency Builds Trust: Being open about company challenges and expectations helps attract the right talent.
  5. Behavior Trumps Experience: Hiring for the right mindset and behavior is more valuable than solely focusing on experience.

Actionable Tips

  • When building a founding team, seek diversity in skills and perspectives to enhance decision-making.
  • Focus on hiring individuals who not only fit the current culture but can also contribute positively and bring new ideas.
  • Cultivate long-term relationships with employees and colleagues; these can lead to future collaborations.
  • Be transparent during the recruitment process to set clear expectations and build trust with potential hires.
  • Prioritize hiring for behavior and mindset, and provide the necessary support to help employees thrive.

Listen now on

You might also like

Employer Branding

Benefits of Employer Branding - Why it Matters for Your Company
Read blog

Employer Branding

Common Employer Branding Challenges and How to Overcome Them
Read blog

Employer Branding

Essential Employer Branding Metrics You Should Be Tracking
Read blog

Employer Branding

How to Use Social Media to Enhance Your Employer Branding Efforts
Read blog